Know Your Customer, Know Your Business

When you’re running your business it’s important to understand exactly who is buying your products and services. For starters, how many individuals have your business directly helped during the recent…

The Advertiser and the Medium – Credibility Gap

The advertising industry is changing The world is changing fast and with that the way in which advertising needs to be adapted to stay So much so that it is becoming extremely difficult to grab market’s attention through…

The Advertiser and the Medium – Credibility Gap

The advertising industry is changing The world is changing fast and with that the way in which advertising needs to be adapted to stay So much so that it is becoming extremely difficult to grab market’s attention through…

Know What Makes People Turn Off and Turn On

When I first started my career, I didn’t know what the heck advertising I didn’t have much confidence in my abilities and wanted to I was very hesitant to trust people, I was very suspicious, I had a…